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Pure Canvas Primer Hydrating

Improves and extends the wear of makeup while providing instant and overtime hydration and reducing the appearance of fine lines, wrinkles and dry patches.
4.7
Rated 4.7 out of 5 stars
99 Reviews
Regular price
$62.00
Powered by skincare, it boosts skin’s moisture retention over time, improving the look of bare skin with every wear. 
Key Benefits
16-Hour Extended Wear: Helps makeup stay vibrant and fresh up to 16 hours
24-hour Hydration: Provides long-term hydration to protect skin’s barrier function instantly and overtime
Plumps and Smooths Skin: Instantly reduces the appearance of fine lines and wrinkles

Key Ingredients
Skin Perfecting Complex: An exclusive blend of rose extracts that work to moisturize, protect and smooth skin.
Mineralys: Mineral-enriched water sourced from France known to decrease dullness
Glycerin: Attracts moisture to the skin for flawless makeup application
Pure Canvas Primer Hydrating

Pure Canvas Primer Hydrating

Reviews & Questions

4.7
Rated 4.7 out of 5 stars
Based on 99 reviews
Total 5 star reviews: 70 Total 4 star reviews: 25 Total 3 star reviews: 3 Total 2 star reviews: 1 Total 1 star reviews: 0
96%would recommend this product
99 reviews
  • Cicley S.
    Verified Buyer
    I recommend this product
    Skin Tone Light Medium
    Skin Type Normal
    Best To Use For Blends Well, Natural Finish, All Day Wear
    Age 51-60
    Rated 5 out of 5 stars
    3 minutes ago
    Perfect Primer

    Love this one as it's super hydrating but not sticky or shiny. Absorbs well and allows foundation to go on much smoother.

  • Donna C.
    Verified Buyer
    I recommend this product
    Skin Tone Light Medium
    Skin Type Combination
    Best To Use For Blends Well, Full Coverage, All Day Wear
    Age over 60
    Rated 5 out of 5 stars
    1 week ago
    Have finally found my ideal replacement primer !

    The Pure Canvas Primer Hydrating was a risk for me. I had the very best primer product discontinued by another company and have unsuccessfully wasted a ton of money and time desperately looking for a similar substitute. I have now found it , I'm happy to say. stays moisturizing enough and covers pores very well. I use this in combination with the Flawless Lumiere Radiance Perfecting Foundation which also took a lot of time and money to find after the another company abandoned a silk - balancing makeup. If either of these products are discontinued, it will be devastating. I am 64 but people comment on my skin and think that I am much younger. Thank you, Laura Mercier!

  • Kim L.
    Verified Buyer
    I recommend this product
    Skin Tone Light Medium
    Skin Type Normal
    Best To Use For Sheer Coverage, Full Coverage, Natural Finish, All Day Wear, Quick Application
    Age over 60
    Rated 5 out of 5 stars
    3 weeks ago
    A must have

    Your only doing half the job without this ..I purchased after watching a Laura presentation on qvc I normally don’t use a primer but after watching I decided to try and I’m glad I did it definitely makes a difference..I recommend

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